OUR STORY GROUP SALES
DEVELOPMENT

Group Sales Development

Filling seats are crucial to the success of our companies.
Casino Shuttle works directly with the casino to create the following:

Market Assessment

  • Review geographic opportunities
  • Research current bus program packages
  • Define casino needs and goals

Bus Segment Strategy

  • Review what your property infrastructure can handle
  • Determine line run and charter opportunities
  • Define casino needs and goals
  • Establish organizational chart that supports the developing business.

Establishing Your Packages

  • Your business goals will dictate how aggressive your package needs to be.

Building Marketing Plan

  • Determine effective medium for your audience
  • Direct Mail, Radio & TV, Print Ads, Bus Wraps
    • Create sales collateral
    • Build Performa based on expected volume
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